Tian Ruixiang Holdings Ltd has announced a strategic agreement for an unnamed investor to contribute 15,000 Bitcoin in exchange for an equity stake, a transaction valued at approximately $1.1 billion. The Nasdaq-listed Chinese insurance brokerage also revealed a partnership focused on AI and cryptocurrency initiatives. The news caused the company’s shares to surge nearly 190%, though its market capitalization remains far below the implied value of the Bitcoin contribution.
Tian Ruixiang Holdings Ltd has entered a strategic agreement where an unnamed global digital asset investor will contribute 15,000 Bitcoin for an equity stake. At Bitcoin’s current price around $75,000, the proposed contribution is valued at approximately $1.1 billion.
The company said the deal includes a partnership on artificial intelligence and crypto initiatives. This partnership involves creating a joint innovation lab to develop AI-powered trading tools and blockchain products.
The company did not disclose transaction timing or settlement mechanics. It described the counterparty only as an experienced global digital asset investor.
Tian Ruixiang is a China-based insurance brokerage founded in 2010. Its shares rose about 190% following the announcement, giving it an intraday market cap of about $9.5 million.
If completed, the acquisition would make Tian Ruixiang the world’s eighth-largest publicly traded Bitcoin treasury holder. By comparison, data shows Coinbase holds 14,548 Bitcoin and Riot Platforms holds 18,005 BTC.
The news follows a Jan. 30 disclosure where the company said it was in advanced talks to acquire a Hong Kong-based AI and crypto-focused insurance brokerage. This indicates a strategic shift toward digital assets.
Nearly 200 publicly traded companies now hold Bitcoin on their balance sheets. Their combined holdings total about 1,135,671 BTC, according to treasury trackers.
However, several major treasury companies are currently sitting on unrealized losses. MicroStrategy reports an average acquisition price of $76,052 per Bitcoin, above the current market price.
A more recent entrant, Twenty One Capital, holds 43,514 Bitcoin. The company last disclosed an average acquisition cost of $87,280 per Bitcoin, also putting it at a loss.
In December, Altan Tutar, CEO of crypto yield platform MoreMarkets, told an outlet that most digital asset treasury companies are unlikely to survive in 2026. He predicted that altcoin-focused treasuries would fail first.
Ryan Chow, co-founder of Solv Protocol, agreed with this assessment. Chow stated many Bitcoin treasury companies are “unlikely to survive the next downturn.”

