HomeNewsApple turns to Google's Gemini for foundation models in multi-yr deal keeps...

Apple turns to Google’s Gemini for foundation models in multi-yr deal keeps privacy pledge

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Apple confirmed today it will build its next-generation foundation models on Google‘s Gemini under a multi-year deal, the companies said in a joint statement. The move aims to revive Apple‘s stalled AI push after a weak 2024 launch of Apple Intelligence.

For years Apple emphasized in-house hardware, software, and silicon, but Apple Intelligence faced criticism and Siri upgrades were delayed. Executive departures to Meta heightened pressure, and Bloomberg reported Apple would pay roughly $1 billion annually for access.

Both companies said AI features will still run on devices and private cloud systems to protect privacy. “Apple Intelligence will continue to run on Apple devices and Private Cloud Compute, while maintaining Apple’s industry-leading privacy standards,” the statement added.

The deal positions Google ahead in the AI race and moves it past rivals like OpenAI. Markets reacted quickly as Alphabet briefly topped a $4 trillion valuation, data shows.

Neither company disclosed when the change will take effect or whether Gemini branding will appear on devices. It remains unclear if users can choose between Gemini and ChatGPT on their devices.

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