HomeNewsPwC: Global crypto adoption fragmented as institutions embed digital assets within finance

PwC: Global crypto adoption fragmented as institutions embed digital assets within finance

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In 2026, PwC stated that crypto adoption is growing unevenly worldwide because of local economic conditions, financial inclusion, and existing infrastructure. The firm said payments, remittances, savings, capital markets, and tokenization are emerging at different speeds across regions.

PwC added institutional interest has ‘crossed the point of reversibility.’ ‘Banks, asset managers, payment providers, and large corporates are embedding digital assets into core infrastructure, balance sheets, and operating models,’ and ‘This is no longer optional or peripheral.’

CryptoQuant‘s Ki Young Ju tweeted that institutional funds accumulated about 577,000 Bitcoin, roughly $53 billion, over the past year. ‘Institutional demand for Bitcoin remains strong,’ he said.

Luke Gromen, founder of FFTT, cautioned institutions alone may not drive Bitcoin to new highs without a major market catalyst. ‘If you’re counting on institutional investors to run it from you know 90 to you know 150, if that’s your plan, that’s probably not going to happen without some major catalyst,’ he said.

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