X, the social media platform owned by Elon Musk, is poised to launch a feature enabling direct trades of stocks and cryptocurrencies from within its app. The platform’s head of product, Nikita Bier, announced that “Smart Cashtags” will roll out in a couple of weeks, marking a significant step toward Musk’s vision of an “everything app.” This move comes alongside continued development of X Money, a peer-to-peer payments system currently in a limited beta test, as the company seeks to centralize financial activity for its approximately 600 million monthly users.
The upcoming Smart Cashtags feature on the X social media platform will allow users to trade stocks and crypto directly within the application, stated Nikita Bier, X’s head of product. “We are launching a number of features in a couple of weeks, including Smart Cashtags that will enable you to trade stocks and crypto directly from the timeline,” Bier said in an X post on Saturday.
Bier had announced the upcoming rollout of Smart Cashtags in January, teasing the possibility of in-app trading. The platform previously introduced a basic Cashtag system for tracking prices in 2022, but the feature was later discontinued.
The X platform is a hub of crypto-related activity, and the integration of in-app trading brings it closer to owner Elon Musk’s stated goal of becoming an “everything app.” Musk has likened this ambition to WeChat, a messaging and social media app in China with integrated payment features.
Elon Musk provided an update for the launch timeline of X Money, the platform’s payments feature, Speaking at his AI company xAI’s “All Hands” presentation. He said the X Money feature is still in a limited beta testing phase over the next two months, with a worldwide rollout to follow.
“This is intended to be the place where all money is. The central source of all monetary transactions,” Musk said of the platform’s financial ambitions. The X platform has about 600 million average monthly users, according to Musk.
